This brand is for people who:

✔ are sensitive to strong fragrances
✔ want healthier options — without turning it into a panic project
✔ prefer cozy, subtle calm over loud scents
✔ appreciate honesty more than marketing
✔ like their humor dry and their home peaceful

You don’t have to be “woo.”
You don’t have to be perfect.
You just have to value feeling okay in your own space.

Here’s how I choose what makes the cut

Before anything goes on the shelf, I ask myself:

• Does it actually feel clean?

• Does it calm instead of clutter the senses?

• Would I want this in my own home?

If it doesn’t feel genuinely supportive or clean enough, I don’t make it. Because your environment matters — and your body notices.

I choose only the highest quality ingredients in everything I make.

For candles & scents I use premium ingredients including: all natural coconut-soy wax (no paraffin, that stuff is nasty) , cotton wicks (no lead core wicks, those are chemy), eco friendly room spray base, Clean Scent+ fragrance: (CleanScents+ is made of the highest fragrance oil safety standards and the original inspiration for our in-house regulatory program. These fragrances are manufactured without organ toxins, acute toxins, CMRs, phthalates, and ingredients on the California Prop 65 list.)

Just gentle self-care so your space supports calm instead of overwhelming your senses.

About Me

I’m Jess Nilson a Mayo Clinic trained, National Board Certified Health & Wellness Coach, Broker/Owner of NORTH Realty & Development, former Managing Broker, and someone who has always been tuned-in to the emotional temperature in a room. Over time, I realized my environment plays a big role in how safe or stressed my system feels.

So I created Bright Earth Wellness Co for people like me — thoughtful, sensitive, slightly exhausted humans who just want home to feel like an exhale.

If that’s you, you’re my people, WELCOME!